How to Get Rid Email Blast!

A message impact can once in a while be an awesome path to advertise another feature or make an association report to an expansive gathering of customers or prospects. Then again, it is more often than not the best methodology. Here are three destruction’s of sending impact messages:

1. An email blast is an event

We all know that a single event doesn't create a relationship. This requires an ongoing dialogue or series of well-timed events.

As an alternative, use a sequential autoresponder. For example, the autoresponder feature in BuzzBuilder allows you to save a series of pre-written email messages and then set the intervals for each message to be sent. This creates a progression of messages that continually strengthen the relationship with your prospects.

2. They aren't personalized

Let's say you received two email messages. The first email said, "Hi, we offer great solutions for all businesses." The second was more personalized and it said, "Hi Joe, here is a resource for Small Business Owners like yourself that you may find useful for your team at ABC Manufacturing." It's obvious which email we would respond to more.

3. They're too generic

They communicate with everyone the same way, regardless of each person's relationship with you. Why should someone who may know nothing about your company get the same information as a client you've known for several years?